Professional Development

Articles that cover information on building an astrology business, including finance and websites.

The Astrologer’s Business Plan: Progressing Goals with Kepler College

Students who complete the full Professional Diploma in Astrology must prepare a demonstration of their leaning. Below, Jillian Clemmons reflects on putting her learning to use as she started her own astrological practice.

At Kepler Astrological College students are asked, “What led you to astrology?” For me, it’s that it works so well and conﬁrms my intuition. Still, transitioning from astrology student to professional takes a leap of faith. At Kepler, I observed working astrologers, tested a variety of techniques, and attained certiﬁcation from the National Council for Geocosmic Research (NCGR) with the equivalency program.

Yet what I most appreciate about Kepler is how it’s shaped my business and self-conﬁdence.

Three Easy Steps: Creating an Astrological App

Julia Purdy, former Kepler College MA student, and Mark Richardson recently released their first astrological applications for mobile devices. This article is about the challenges they faced.

How to create an astrology application for mobile devices in three easy steps:

Have an idea that you like a lot
Write up a concept description 25 words or less
Call up your friend who is genius application developer, but doesn’t know astrology exists beyond his sun sign and say, “I have an idea; do you want to build a phone app?”

The trick to getting a commitment from your developer in step three requires that he be totally oblivious to the complexities of astrology and the scope of effort required to build this idea of yours, until things have progressed to a point that there is no turning back.

Using an RSS Feed to Save Time

Who has time to visit dozens of websites every day to check on the latest articles that interest you? Fortunately, with RSS, you don’t have to. RSS stands for Really Simply Syndication. By signing up to receive the RSS feed from a website, when new content from that website is produced, it will be delivered directly to you.

Using Free Speech Recognition Software to Create Documents

I’m always on the lookout for ways to make my work life more efficient. Since I’ve recently started on a research project, I’ve wondered how I can make my note taking easier. This led me on a journey into the world of speech recognition software.
While investigating my options, I discovered that Windows 7 and Windows 8 have speech recognition software built into the operating system.

Using Zoominfo to Manage Your Internet Image

I admit it, I was doing a little ego surfing a few weeks ago to see how my own internet marketing efforts were paying off. A few pages into my search I started finding errors associated with me (Apparently I’m a geneticist – I never knew I served on the National Council for Genome Research!)

Curious, I did some checking and discovered that there’s a business search engine called Zoominfo. Zoominfo’s automated searchbots scour the internet for every scrap of information on professionals and professional organizations then centralize the information into a searchable, publicly accessible online database.

Yes, You Can Be a Successful Professional Astrologer

At every gathering of astrologers I attend, it seems at some point I hear the same laments:

“It’s impossible to make a living as an astrologer.”
“No one wants to pay for an astrology reading.”
“Astrology will always be on the fringe of society.”

Why do we say these things so ourselves? What makes us believe it? What are the facts behind these opinions?

I say to all astrologers – Let’s revolutionize the way we think about what we do.

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